Online Presence Audits
Get a clear picture of where your digital marketing actually stands.
Before we fix anything, we need to know what we're actually dealing with.
Before we fix anything, we need to know what we're actually dealing with.
How an online presence audit helps your business
Most business owners have no idea how they look online or which parts of their marketing are working and which ones are broken until a client mentions it, or doesn't call back.
By then the damage is already done.
A potential client found you, saw something broken or unconvincing, and moved on. That could be a Google Business Profile with no reviews and outdated hours, a website that loads slowly on a phone, or a business that doesn't appear anywhere when someone asks an AI assistant for a recommendation.
An audit identifies exactly what's working, what's broken, what's missing, and what the opportunities are.
Owwtreach Online Presence Audits look at all three Ss: your Structure, your Signal, and your Systems. We assess what exists, what's missing, what's broken, and what the highest-leverage moves are for your specific business. You get a clear report and a recommended path forward.
This is where every Owwtreach engagement begins.
You should get an online presence audit if...
You've been carrying out marketing activities but have no clear picture of what's actually working.
You're about to spend money on ads, a new website, or a rebrand and want to make sure it's the right move.
You're a new business that wants to start with the right foundation rather than fix mistakes later.
You've worked with other agencies and feel like you're back to square one.
You know something is off with your online presence but can't pinpoint what.
You want an honest, independent assessment before committing to any marketing spend.
You've been carrying out marketing activities but have no clear picture of what's actually working.
You're about to spend money on ads, a new website, or a rebrand and want to make sure it's the right move.
You're a new business that wants to start with the right foundation rather than fix mistakes later.
You've worked with other agencies and feel like you're back to square one.
You know something is off with your online presence but can't pinpoint what.
You want an honest, independent assessment before committing to any marketing spend.
Not sure where to start?
Book a CallWhat's actually in an online presence audit?
What we look at
Below are the six most common modules we go through in an online presence audit.
The deliverable is a written report covering all six areas, formatted so both you and your web developer can act on it directly. Every finding connects to a specific recommendation.
Website technical review
Load speed, mobile experience, page structure, contact forms, metadata, and whether search engines can actually crawl and understand your site.
SEO & keyword analysis
What searches are you showing up for and which ones are you missing? We identify high-intent local keywords and map the gaps against your competitors.
Google Business Profile
Completeness, photo quality, posting activity, review volume and recency. Your GBP is often the first thing a potential client sees, before your website.
Content audit
Every page, blog post, and resource reviewed for relevance, readability, and search coverage. Includes gaps you haven't written to yet.
Competitor presence review
A verified look at who's outranking you locally, what they're doing differently, and where they're actually beatable.
AI search visibility
Whether you appear in ChatGPT, Perplexity, and Google AI Overviews when someone asks a relevant question. Most businesses aren't there yet.
The audit report is formatted for you and your web developer to use together. Every finding connects to a specific recommendation. Nothing sits in a drawer.
What you get
- A written audit report covering all six areas and a call to walk through the findings.
- A prioritized list of actions ranked by impact.
- Keyword and competitor data to help you see what's working in your sector.
- AI visibility testing across ChatGPT, Claude, Perplexity, and Google AI Overviews
- Delivered within two weeks of project kickoff
Frequently asked questions
No Obligation Discovery Call
Not sure where to start?
Book 30 minutes with us. We'll walk through where your online presence stands, share at least one thing we found, and tell you what to fix first.
Book a Call